Choose your track with Mizuno sport shoes. From Almap BBDO Brazil. Made by Luiz Sanches (cd), Guilherme Nobrega (ad) & Pedro Izique (ad), photographed by Fernando Nalo.
Just when you thought it was dead. Very funny campaign by Ogilvy & Mather Malaysia for Kodak rechargeable batteries. Tan Chee Keong (ad), Tham Khai Meng (ad), Donevan Chew (copy), Daniel Loo (copy and photographed by Allen Dang.
Life revolves around the sun. Made by DDB Brasil for Sundown sunscreen. From the minds of Denis Kakazu (ad), Aricio Fortes (copy) and photographed by Platinum.
Print campaign from DDB Brussels for Volkswagen's Touareg. The baseline reads: The Touareg. The jungle is here. Made by Pol Sierens (copy) & Jeroen Bostoen (ad).
Here's Hairy Mail, the first web-based back-hair messaging system. While your first reaction is going to be ‘ewww’, your second reaction is probably even going to be a degree worse. This viral campaign is launched by ‘The Truth’ and is part of their global actions against smoking and its hidden truths.
Here's a video edited by Mick Bianchi, appropriately entitled "YouTubers". It is utterly captivating, and speaks volumes to what's happening in the CGM2 (consumer-generated multi-media) space. The video is almost ten minutes long but worth the watch.
Heineken Netherlands hosted a live concert through Skype, using the new feature Skypecast. This feature makes it possible to talk online with 100 people at the same time. So a Dutch band played some songs of their new album and listeners were able to ask questions and applaud from behind their own computer.
Nike has commissioned LCD Soundsystem to create an original workout mix, featuring new music by the band, pieced together like a DJ mix. It's available as an iTunes download and purportedly based on "an arc designed for running".
Erik Vervroegen: "I believe anyone can achieve success if he/she is ready to work hard. Talent is nothing if you don't have passion. That's what I really believe in. If you have talent and passion nothing can stop you. If you have talent and no passion then you're screwed and if you only have passion you're also screwed. I think you need a little bit of both."
Read the full interview from ihaveanidea with Erik Vervroegen here. Also check the reel they made with with work from TBWA Paris. One with print and one with Erik's tv work.
Stella Artois has unveiled The Trap in Toronto. The complex installation is five meters high and weighs more than two tons. In the middle of The Trap, on a pedestal, sits a tempting chalice of Stella Artois.
On the website you can play the game 'Le Defi' which encourages consumers to challenge one another to unravel a virtual trap. After Toronto the installation will travel to other major cities including New York and Sao Paulo.
Here's a nice poster from CLM BBDO Paris for Football Resistance. Made by Jean-François Sacco & Gilles Fichteberg (cd's) Matthieu Barrère (copy) & Raphaël Ghisalberti (ad).
'Every girl deserves to feel beautiful just the way she is' are the words claimed by Dove campaigning for real beauty. They made a nice commercial with Ogilvy Toronto demonstrating their point.
From the minds of Janet Kestin & Nancy Vonk (cd's), Mike Kirkland (copy), Tim Piper (ad) and the film is directed by Yael Staav for Reginald Pike productions.
Tomorrow Sony will release the follow up to last year’s Sony Bravia commercial from Fallon London, featuring colored balls bouncing down a hill in San Francisco.
This time they will not use bouncing balls but 70,000 litres of paint, 358 single bottle bombs, 33 sextuple air cluster bombs, 22 Triple hung cluster bombs, 268 mortars, 33 Triple Mortars and 22 Double mortars. The commercial is directed by Jonathan Glazer. Here's the official Bravia website where the commercial will be revealed.
There's already some footage of the making of on youtube :
New work from DDB Paris, for Stihl chainsaws. Hmm Greenpeace will not like this one... Made by Sylvain Thirache & Alexandre Herve (executive creative directors), Frederic Sounilliac (copywriter) & Alexandre Veret (art director).
Euro RSCG made this aids prevention campaign. It's made in French but translates into “Don’t count on luck. Protect yourself.” Photographed by Frank Uyttenhove.
New Axe work from Bartle Bogle Hegarty, New York. Made by Kevin Roddy (executive creative director), William Gelner (creative director), Tim Geoghegan & Caprice Yu (creatives).
Duval Guillaume Brussels made a newspaper campaign to promote language courses from Group T. Made by copywriter Tom Berth, art director Geert De Rocker and creative directors Katrien Bottez and Peter Ampe. Thanks to Matthias for mailing it.
Here's a nice piece from Draft New Zealand. It's for the country's top internet dating site NZ Dating who used busbacks to illustrate the fleeting nature of finding 'your perfect match'. From the minds of art director Tony Clewett, copywriter Rob Banks and creative director Chris Hunter.