Tuesday, October 25, 2005

The future of outdoor?

Lexus used holograms to promote their new campaign on Times Square and other top locations in the USA. The campaign features 3D cars that can be modified (color,…) by the crowd when they use touch screens. The holograms are created by Vizoo Denmark. A new way of outdoor advertising. Click here to see a presentation movie.

No comments:

Post a Comment