Caught on tape

This colleague of mine had an idea. Hmmm, what if i tape random people in the office, caught on an unknown moment, during one minute, and see how they behave. Interesting... but if you're the one who's taped it sucks big time. Well at least you all know where I'm posting from now.


De minuut: Tom from Pieter Baert on Vimeo.

Gucci : Flora

Here's the latest commercial shot by Chris Cunningham. It's for Gucci's Flora perfume. Chris also arranged Donna Summers 'I Feel Love' into his own dreamy version.



Agency: REM, Rome
Creative Director: Riccardo Ruini
Director: Chris Cunningham
Production: Film Master, Milan; RSA Films, London
Producer: Alessandro Bonino; Carla Poole
Telecine: The Mill, London

Philips : Carousel

Philips launched their latest television that comes with a 21:9 frame which lends itself perfectly to watch movies. To advertise it they teamed up with Tribal DDB Amsterdam and Stink Digital director Adam Berg to create a piece of filmed content that could hold its own with Hollywood’s best and came up with an idea for an epic ‘frozen moment’.

The film, titled Carousel, is the centrepiece of the project. On its own, it clocks in at a (totally coincidental) two minutes and 19 seconds, but Berg conceived it to work as an endless loop. Visitors to the microsite therefore have the option to ‘spin’ through the film’s single take shot repeatedly, to stop on a specific frame, or to watch it at the preordained speed. The film also contains embedded hotspots, which, when triggered, transport the viewer seamlessly from the heavily posted film to a behind-the-scenes version of the same shot.



Agency: Tribal DDB Amsterdam
Creative Director: Chris Baylis
Art Director: Mariota Essery, Andrew Ferguson
Copywriter: Carla Madden, Chris Baylis
Production Company: Stink Digital London
Director: Adam Berg

MK2 : MSN Messenger

Grey Paris amused the audience of MK2's cinemas with an MSN Messenger chat window that popped up in the middle of the trailers.

500 street marketing ideas

Go here to find 500 street marketing ideas. Enjoy.

Quattro For Women : Mow the Lawn

This 'Mow the Lawn' commercial was created by JWT New York to build awareness and drive trial for the new Wilkinson Sword Quattro for Women Bikini.



Agency: JWT New York
Production Company: The Directors Bureau
Director: Mike Maguire
Executive Creative Director: Sarah Barclay
Creative Director: Lisa Topol
Art Director: Megan Penmann
Copywriter: Margie Chidley

Monopoly : Own it all

Nice art directed print work for Monopoly from JWT Frankfurt, Germany.






Advertising Agency: JWT Frankfurt, Germany
Art Director: Petra Sievers
Copywriter: Michael Muck
Illustrator: Lichtmaschine Berlin
Photographer: Ralph Baiker
Retouching: Henning Moser

WWF : Lungs

Print work for WWF from TBWA Paris.



Advertising Agency: TBWA\PARIS, France
Executive Creative Director / Creative Director: Erik Vervroegen
Copywriter: Nicolas Roncerel
Art Directors: Caroline Khelif, Leopold Billard, Julien Conter
Account Supervisor : Laurent Lilti

Ray-Ban

Cutwater came up with this print work for Ray-Ban. Illustrated by Sebastian Onufszak and Sakke Soini.

Heinz : Egyptian Pizza, Hotdog, Burger

Print campaign for Heinz ketchup made by Leo Burnett Cairo.





Advertising Agency: LEeo Burnett Cairo
Country: Egypt
Executive Creative Director: Mohamed Hamdalla
Creative Director: Hesham Ellabban
Copywriter: Tameem Youness/Yahya Esmaele
Art Director: Tameem Youness/Yahya Esmaele
Photographer: Hussein Shaaban
Illustrator: Ahmed Hefnawy

Puma: Lift

Here's a new campaign for Puma from Droga5 in New York, which uses projections to show a couple’s journey through life. Directed by Rupert Sanders for MJZ.



The print work is photographed by Nadav Kander.




Agency: Droga5
Creative Chairman: David Droga
Executive Creative Director: Duncan Marshall
Art Director: January Vernon
Copywriter: Scott Ginsberg
Production Company: MJZ
Director: Rupert Sanders

Emerald Nuts : Nut Snob

Goodby, Silverstein & Partners made this animated commercial for Emerald Nuts.



Agency: Goodby, Silverstein & Partners
Creative: Chris Ford, Stefan Copiz, Tony Stern, Tanya Lesieur
Animation: Buddy System Studios
Director: Terry Rietta
Executive Producer: Jan Wieringa
Producer: Susan Applegate
Production Designer: Elizabeth Burhop
Animation Co-Production: Chatrone
Animation Director/Animator: John Harvatine IV, Eric Towner

Skittles : Transplant

TBWA Chiat Day New York made this new Skittles commercial. Directed by Randy Krallman for Smuggler.



Agency: TBWA/Chiat/Day, New York
Executive Creative Director: Mark Figliulo
CD/Art Director: Rob Baird
ACD/Copywriter: Alisa Sengel Wixom
ACD/Art Director: Kris Wixom
Production Company: Smuggler
Director: Randy Krallman

Fitness First : Bus Stop

Great outdoor work for Fitness First. People waiting on the bench of this bus stop could see their measured weight in the poster space. Made by Marco de Jong, Thijs Bontje and Jurriaan Noij from N=5, Amsterdam.

Snickers : Pool

The third Mr.T commercial for Snickers from AMV BBDO London.



Agency: AMV BBDO, London
Creative Team: Mike Sutherland, Anthony Nelson
Agency Producer: Carol Powell
Production Company: Sonny London
Director: Guy Manwaring
Producer: Alice Grant
DP: Fede Afonzo
Editor: Mark Edinoff @ The Quarry, London
Post-Production: The Mill
Service Company: The Farm, Cape Town

Fiat : Adventure

Great art direction in this print campaign for Fiat from Leo Burnett, Buenos Aires, Argentina.





Advertising Agency: Leo Burnett, Buenos Aires, Argentina
Chief Creative Directors: Seto Olivieri, Pablo Capara
Creative Directors: Luis Sanchez Zinny, Carmelo Maselli
Art Directors: Ammiel Fazzari, Carmelo Maselli
Copywriters: Juan Ignacio Galardi, Matías Eusebi, Luis Sanchez Zinny
Agency Producer: Mariana Haxell
Photographer: Juan Mathe (argentinafoto)
Account Director: Hernán Cuñado
Account Executive: Emanuel Abeijon

Adhunt's Q1 : Cannes or Crisis?

Cannes Lions '09 pays a lot of attention to the current crisis. "What does the recession mean to us" is the theme of the Cannes Debate. But will the recession also affect the Cannes festival in terms of entries and delegates? 73% Adhunt readers said they had to skip the Cannes extravaganza this year, 26% would not. I can't go either so if you do, party for two!

Cravendale: Bad Bull

Wieden + Kennedy London did some new work in for Cravendale. It's in line with the campaign they started back in 2007 to make people passionate about milk.





Agency: Wieden + Kennedy, London
CD/Copywriter: Sam Heath
CD/Art Director: Frank Ginger
Copywriter: Sophie Lewis
Art Director: Nicholla Longley
Agency Producer: Selina Dey
Production Company: Nexus Productions
Director: Pic Pic Andre
Executive Producer: Julia Parfitt
Producer: Luke Youngman,
Magalie Dauleu Siri,
Adriana Piasek-Wanski
Production Manager: Nathalie Le Berre
Director of Photography: Jan Vandenbussche
Editor: Laurence Vaes
Engineer: Luc Thomas
VFX: Cristophe Lebrun
CG Animator: Jose Maria Andres Martin

Mercedes-Benz : Skier, Climber, Ice-skater

Print campaign from Jung von Matt for the Mercedes-Benz 4MATIC. You've got to click the images to get the point.





Advertising Agency: Jung von Matt/Spree, Berlin, Germany
Creative Directors: Michael Haeussler, Florian Kitzing
Art Director: Kalle Haasum, Mareike Geisker
Copywriter: Arndt Poguntke
Art Buying: Marjorie Jorrot
Photographer: Klaus Merz
Producer: Sven Hannemann
Postproduction: Zerone
Account Manager: Yves Rosengart

Vlam : Drink milk now for later

Vlam, Flanders’ Agricultural Marketing Board, launched a new TV campaign to stimulate the consumption of milk. Introducing the claim “drink milk now for later”. Created by Duval Guillaume Brussels.